Why Pharmacies Need a Credible Web Site Presence

Why Are The Chains Trying To Act Like An Independent?
You’ve seen the commercials ~ on tv, in magazines and newspapers: A Chain Pharmacist offering the comforting and individual service that is only usually found in an Independent Pharmacy!

They have a Marketing Staff that does research finding where the new fields of customer base can be gathered. They have recognized what customers and patients want and now they have found the best patient base: Yours.

You Are Incredibly Busy
Too busy to answer the phones? Have a ‘gatekeeper’ that screens your calls?
Hang up on any vendors that want to present new technology?
Is there a pile of unopened mail in your pharmacy? Don’t have e-mail or don’t read it if you do?
Don’t have a professional and complete website?
Have a website that is 5-8 pages, but doesn’t create a reference for patients to return to?

If you answer ‘Yes’ to any of the above ~ you are at risk of losing customers and patients.

Cost of Keeping Customers/Patients:
According to The Harvard Business Review~
“it costs 5 times more to get new customers than keeping an existing one!

Your Unique Services Should Be Branded To You!
Individual attention, customer service, knowing your patients, compounding, health and wellness, integrative medicine, networking with local practitioners. Whether your pharmacy offers some or all of these services, you have unique and select services that your patients want!

If it’s difficult to face each day without considering it a ‘battle’ ~ with chain pharmacies, Federal Law confusions or companies attempting to pass laws that affect such crucial areas as ‘compounding’…

Let Technology Work For You:
Millions of customers and patients of all ages and income brackets rely on the web. It’s a fact.
You should be using every bit of technology available to you for continued loyalty, communication and credible health and wellness information.

PharmacistsOnLine is here to work for you and with you ~ around your busy schedule. We are as devoted to the creation of your professional ‘web presence’ as you are to your pharmacy.

Please feel free to call or e-mail me for a personal, 30 minute, on-line demonstration.
Let us work for you.
Karen Sulprizio
Pharmacy Client Associate
PharmacistsOnLine; A Living Naturally Co.
1-866-312-8324 ksulprizio@PharmacistsOnLine.com
RxLoyalty Site: http://www.rxloyaltygenius.com/ Pharmacy Demo Site: http://www.rxgenius.com/ Home Site: http://www.pharmacistsonline.com/


***Note from the Keep Your Pharmacy Open Team

In the spirit of providing solutions for various aspects of your pharmacy business, KYPO will feature "Guest Bloggers" from time to time. If you are interested in becoming a "Guest Blogger" for KYPO please visit our website http://www.keep-your-pharmacyopen.com/ and fill out the "request information" page.